Neste updates names in the renewable product family
June 21, 2016 - 9:11 AM EDT
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Neste updates names in the renewable product family
ESPOO, Finland, June 21, 2016 (GLOBE NEWSWIRE) -- Neste has decided to update the names and logos of the company's renewable products and product families to support the Neste brand. This is a natural continuation of the name reform that began in June 2015 with the company's name change from Neste Oil to Neste and continued with the name change of the Neste station network started in 2016.
Neste replaces all its "NEXBTL" product family brand names with "Neste Renewable" product family brand names. The new product and product family names will come into effect immediately. For example, company's flagship product "NEXBTL Renewable Diesel" is now "Neste Renewable Diesel".
Neste's renewed brand portfolio currently consists of the following renewable products and product families:
Neste Renewable Fuels product family:
Neste Renewable Diesel
Neste Renewable Gasoline
Neste Renewable Propane
Neste Renewable Jet Fuel
Neste Renewable Chemicals product family:
Neste Renewable Naphtha
Neste Renewable Isoalkane
Neste Renewable Propane
Neste continues the use of NEXBTL name to identify the technology and process for production of Neste Renewables.
"The business for renewable products is on the rise, and the market is global. We want our customers around the world to know Neste Renewables as a solution reducing emissions," says Kaisa Hietala, EVP, Renewable Products business area.
"The primary purpose of the name changes is to communicate about one Neste that also includes renewable products. By strengthening the Neste brand, we aim to expand the product families in the future with new products and communicate about them globally with a consistent way that is constructive from the entire group's point of view," says Osmo Kammonen, SVP, Communications and Brand Marketing at Neste.
Neste is a pioneer in oil refining and renewable solutions. We provide our customers with premium-quality products for cleaner traffic and industrial products based on world-class research. We are the world's leading producer of renewable diesel, and our annual production capacity is more than 2 million tons. We also are the world's largest company providing renewable fuel from waste and residues. Our sustainable operations have received recognition in the Dow Jones Sustainability World Index and the Global 100 list of the world's most sustainable companies, among others. Our net sales for 2015 amounted to approximately EUR 11 billion, and our shares are listed on NASDAQ Helsinki. Cleaner traffic, energy and life are moved forward by about 5,000 professionals. More information: www.neste.com/en
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Source: GlobeNewswire
(June 21, 2016 - 9:11 AM EDT)
